'Treading Lightly' - Backsberg Winery

Gilz

Backsberg Winery was the original South African winery to achieve carbon neutral status. Again, according to their proprietor, Michael Back, Backsberg is in the forefront by developing a new wine called Tread Lightly..... 

He says "The enjoyment of a great bottle of wine should never be at the cost of the environment." 

Tread Lightly is the first certified wine that is sold in the new PET soft bottles – which are lightweight and stylish.  PET is abbreviated from polyethylene terephtlate. These products are fully recyclable and easy to crush. 

Backsberg has linked up with Pick 'n Pay who have exclusive rights to sell the wine. They are very happy to be associated with the product. 

Pick n Pay Director of Sustainable Development, Bronwen Rohland says: “We are delighted to be partnering with Backsberg on this very exciting initiative. As South Africa’s largest food retailer, Pick n Pay is committed to minimising its environmental impact through various recycling and packaging initiatives, and this project fits our overarching environmental strategy perfectly.”  Customers have enjoyed seeing these fine wines on shelf in selected Pick n Pay stores and liquor outlets since July 2010.

The Tread Lightly PET soft bottle adds the benefit of convenience due to its lightweight and shatterproof qualities. Tread Lightly and the eco-friendly bottle is another way in which Backsberg respects the environment without compromising the quality and enjoyment of their wines.