by HOMEMAKERSfair | Sep 30, 2016 | Branding & Reputation
Strong brand identities that attract and retain clients don’t just happen overnight. Think about the iconic brand Coca-Cola. According to this 27-page booklet (detailing the history of the company), the business has been “sharing happiness” and “refreshing the world”...
by HOMEMAKERSfair | Sep 26, 2016 | Print vs. Online
Once upon a time, Johannes Gutenberg invented the printing press and it completely revolutionised society. Print was the great equaliser – increasing literacy levels and opening the door for the ‘average Joe’ to access information and avenues for learning like never...
by HOMEMAKERSfair | Sep 22, 2016 | Growing a Business
Whether you’re an entrepreneur or the head of a successful startup, you’ll likely have the growth of your business in your sights. As you look to increase revenue, expand your business’ offerings and grow and develop your team, be mindful that a growing business does...
by HOMEMAKERSfair | Sep 19, 2016 | Print vs. Online
We’ve all heard the saying that print media is dead. But is it really? At HOMEMAKERSfair we believe that print advertising remains a relevant marketing tool for the 21st century business owner – especially one who has just started out and is needing to get the most...
by HOMEMAKERSfair | Sep 15, 2016 | Advertising & Marketing
Believe it or not there are still business owners out there who treat marketing as an afterthought. To cut to the chase, the answer to the title is simple: yes, marketing your business is completely worth it for small business owners. It’s time to debunk the myth that...
