All good things must come to an end, as they say. The holidays are almost over and that means it’s time to start working on your New Year’s resolutions for 2017. Usually New Year’s resolutions are all about losing weight, learning something new, saving money and...
The world has morphed into a pretty chaotic place where it’s easy to get distracted. That’s why marketers are looking to focus time, energy and resources on improving the customer experience. Marketing trends of this year are all about learning more about your...
Customers don’t flock to any business simply because they have the best products. The customer of today is more concerned over the experience they receive.
Everyone talks about reaching a point to expand your business’ potential. But what does it actually mean and how do you know when it’s the right time for your business to shape up, or ship out? We examine some key indicators to set you on the right path and determine when it’s the right time to grow your business.
We all crave a behind-the-scenes look into the businesses we want to enter a partnership with. The bottom line is customers want to know how their money is being spent. Rest assured, with us you will be taken care of. Here’s a closer look at who we are and what value we bring to the table.
What makes print media so appealing to marketers is the fact that it’s able to provide exactly the right space to air the relevant brand campaign and connect with a highly niche audience. Stick around to get the inside scoop on what marketers think about print media’s place is in the marketing landscape.
Businesses love Christmas because it’s a great opportunity to boost sales and attract new customers. So, regardless of what you sell, you can jump-start your Christmas marketing strategies.
If you do not put all your effort into improving your customer relationship management, your customers may misinterpret your messages, lucky for you this blog will let you in on all you need to know about it.
As a home-improvement business you need to be realistic about the advertising ideas and campaigns you take on. To remain the first company customers think about when they decide to renovate their homes, you need to stay top of mind – advertising helps you remind customers you exist.
As advertisers we would all love to know what our audience are doing as they go through our adverts. That is why we have drafted these three scenarios to help you imagine what your readers are going through as they interact with your print ads.
Estelle Venter is the Director of Product Development at HOMEMAKERS Media Holdings. We asked her to draw up a blog and share her perspectives with us on the power of print advertising in the 21st century to see why she thinks HOMEMAKERSfair has been such an effective marketing tool for home improvement businesses for the past 35 years.
The impact of poor time management is felt in poor service delivery, shoddy documentation and disorganised processes. Here is how to rectify it before it becomes a pandemic.