by HOMEMAKERS Staff Writer | | Advertising & Marketing, Business Expenses, Business Hub, Growing a Business, Trends
There is no better time than now to reflect on your business. COVID-19 is effecting all business owners and it is a harsh reality for many. During this challenging time, you will have to take careful consideration of where you will be spending your money. If you have...
by HOMEMAKERS Staff Writer | | Advertising & Marketing, Business Hub, Trends
One thing we noticed on our client day this year, is that a lot of our guests had questions about digital marketing. We believe in the full integration of both traditional marketing like print and in digital marketing. Digital marketing is now part of your business...
by HOMEMAKERS Staff Writer | | Advertising & Marketing, Branding & Reputation, Business Hub
Our Johannesburg HOMEMAKERS Expo is done and dusted for 2020. The event was one of our most successful yet because we did a few things differently this year. That being said, our biggest customers are the group of exhibitors, working day in and day out, for one solid...
by HOMEMAKERS Staff Writer | | Advertising & Marketing, Business Hub
Print advertising does not have to be boring. There are many interesting ways to get customers to react positively to your advertising. As a business owner, you need to get creative with your advertising – especially when it comes to print. As we have shared...
by HOMEMAKERS Staff Writer | | Advertising & Marketing, Business Hub
When the word “advertising” comes to mind, TV ads, flyers and billboards might be the first thing you think of. You may wonder what you can do to get new customers’ attention if a gigantic billboard along the N1 Highway is not in your budget. As a home-improvement...
by HOMEMAKERS Staff Writer | | Advertising & Marketing, Business Hub
You’ve decided to include digital advertising in your next advertising campaign, but you’re not too sure where to begin. Adding digital advertising to your existing strategy can be daunting, and with words like algorithms, multimedia and SEO floating in and out...